Call for Papers: IEEE ICDM International Workshop on AI for Nudging (WAIN) 2021
Co-located with IEEE International Conference on Data Mining (ICDM)

Nudging has been widely used by decision makers and organizations (both government and private) to influence the behavior of target populations, and the concept of nudging is now being widely used in the digital world. Examples of digital nudging include emails from hospitals or public health officials encouraging individuals to get vaccinated, text messages from colleges to stressed-out students to advertise the availability of counseling services during exam weeks, marketing messages through various digital media, and user interfaces designed to guide people’s behavior in digital choice environments. 

The central idea behind nudging is to make small changes to the environments in which citizens make decisions to encourage better behaviors. Even though nudges have traditionally involved simple changes that are easy and inexpensive to implement, more complex and sustained behavior change requires more complex interventions, presenting new challenges for nudging in the virtual world. Though the concept of nudging has been popularized recently, nudges have been in use in various aspects of society for a long time, including in healthcare, public health policy, law, economics, politics, insurance, finance, and advertising. With increasing availability of big data from many scientific disciplines, artificial intelligence (AI), machine learning (ML), and data science (DS) technologies have vast potential to transform data-driven nudging and decision making. This workshop seeks to build a new community around AI for nudging and provide a platform for exploring the state of the art in AI/ML/DS based systems and applications of digital nudging. 

We invite contributions from researchers of any discipline who are developing AI/ML/DS technologies that impact human behavior based on nudging theory or behavioral science-based solutions. For example, in the context of public health communications, how can AI/ML be used to address the construction of a message incorporating nudges; how do you digitally nudge people towards better healthcare outcomes, better financial decisions, or improve productivity; or how can nudging be personalized? In addition to algorithmic and systems papers, case studies that shed light on the effectiveness of nudges at maximizing a specific outcome, how AI/ML based systems can nudge people to make better decisions, or how industry is developing and/or using nudging technology to influence behavior of consumers are of great interest to this workshop.  

Topics of interest include, but not limited to, the following:

Theoretical foundations of nudging 

Core AI/ML topics including multi-agents, federated learning, active learning, semi-supervised learning, multi-armed bandits, contextual bandits, reinforcement learning, deep learning, transfer learning 

Multi-modal data and model fusion 

Representation learning, and embeddings 

Learning from categorical and relational data 

Feature engineering Statistical models, A/B testing 

Privacy and Ethical issues in nudging 

Personalized nudging 

Challenges for AI in real-time nudging 

AI-driven interactions encoding behavior change solutions 

Nudging in conversational AI 

Evaluation strategies to measure impact and effectiveness of nudging 

Applications: Healthcare, Precision Medicine, Energy, Environment, Transportation, Workforce, Education, Advertising, Government, Politics, Policy, Software Engineering

Important dates:

Aug. 30, 2021: Paper submission 

Sep. 24, 2021: Acceptance notification 

Oct. 01, 2021: Camera-ready deadline and copyright form 

Dec. 17, 2021: Workshop (WAIN follows ICDM conference guidelines regarding COVID-19. Please keep monitoring the ICDM-21 main page for future notifications regarding the same.)

Paper Submissions:

This is an open call for papers. We invite both full papers (max 8 pages) describing mature work and short papers (max 5-6 pages) describing work-in-progress or case studies. Only original and high-quality papers conforming to the ICDM 2021 standard guidelines will be considered for this workshop.


All submitted papers will be evaluated by 2-3 program committee members, and accepted papers will be included in an ICDM Workshop Proceedings volume, to be published by IEEE Computer Society Press and included in the IEEE Xplore Digital Library.


Visit the official workshop website for additional details at:

If you have questions, please contact us by e-mail to: [log in to unmask]